Abstract
During the last decade, the evolution of the TV market has been remarkable. Broadcasters have been facing fresh challenges to cope with an increasing user demand for new services. With second-screen adoption and the increase of real-time news consumption via social channels, the broadcast landscape underwent a major transformation in recent years: viewers have begun to demand highly customized experiences that meet their individual needs.
Li Song
Professor, IEEE Senior Member
Professor, Doctoral Supervisor, the Deputy Director of the Institute of Image Communication and Network Engineering of Shanghai Jiao Tong University, the Double-Appointed Professor of the Institute of Artificial Intelligence and the Collaborative Innovation Center of Future Media Network, the Deputy Secretary-General of the China Video User Experience Alliance and head of the standards group.